It started with a single vision: Granada needed a world-class creative agency that could compete with Madrid and Barcelona studios while celebrating Andalusian authenticity. Armed with nothing but design expertise and relentless determination, I founded JOMO from scratch — building every aspect from the ground up in Spain’s most beautiful yet overlooked creative market.

Launching a premium design agency in Granada meant competing against established Madrid and Barcelona studios while building credibility from zero. The challenge was creating a brand that could attract high-ticket clients, establish professional networks, and deliver internationally competitive creative services from a city better known for tourism than cutting-edge design.

Our mission:

• Establish JOMO as Granada’s premier creative agency for branding, web design, and marketing
• Build sustainable client base of high-value projects across Spain and internationally
• Create comprehensive service offering spanning graphic design, e-commerce, packaging, and digital marketing
• Develop professional network that positions JOMO within Spain’s creative industry
• Prove that world-class creative work can emerge from anywhere with proper vision and execution

JOMO needed to establish credibility and attract premium clients without existing portfolio or reputation. We focused on creating exceptional work that spoke for itself while building systematic approaches to client acquisition and service delivery.

Key strategy elements:

• Complete Brand Ecosystem Development Built JOMO’s entire brand identity from logo design through website development, marketing materials, and service positioning — creating the foundation for everything that followed.
• Premium Service Portfolio Developed comprehensive offerings including graphic design, web design, e-commerce development, packaging design, audiovisual consulting, video production, and digital marketing — positioning as full-service creative partner.
• Strategic Network Building Systematically built professional relationships through LinkedIn and industry events, focusing on quality connections over quantity while establishing thought leadership in design and branding.
• High-Touch Client Experience Created personalized, transparent service approach that differentiated JOMO from larger agencies through intimate attention to detail and authentic client partnerships.

• Quality over quantity builds lasting success. Focusing on exceptional work for each client created word-of-mouth referrals that outperformed any marketing campaign.
• Complete service integration drives client loyalty. Offering everything from branding through digital marketing meant clients could rely on JOMO for all creative needs, increasing project value and retention.
• Personal branding accelerates agency growth. Building professional network and thought leadership created trust that translated directly to high-value client acquisitions.
• Geographic limitations become competitive advantages. Operating from Granada offered unique perspective and cost efficiency that appealed to clients seeking alternatives to expensive Madrid agencies.
• Systematic approach scales creative work. Building processes and frameworks allowed JOMO to maintain quality while growing client base and expanding service offerings.

JOMO’s foundation story proves that exceptional creative agencies can emerge anywhere with proper vision, execution, and commitment to quality. By building every aspect from scratch — from brand identity through client relationships — we established Granada’s premier creative agency that competes nationally while maintaining the authentic, personalized approach that sets us apart. The success demonstrates that with the right strategy, any market can support world-class creative work that attracts high-value clients and builds lasting professional relationships.